← Off-Catalog
Releases June 4, 2026 3 min read

AP Brought the Offshore Back for Summer, and Shrank It to 37mm

Six new Offshores built for the sun. The 37mm is the real story, and the prices are exactly what you would expect.

AP Brought the Offshore Back for Summer, and Shrank It to 37mm
By Henry OhlerDialed By H

The Royal Oak Offshore has never been a quiet watch, and it was never supposed to be. Emmanuel Gueit drew it in 1993 to be the loud, oversized cousin of the Royal Oak, the one that turns heads from across a room. So when AP rolls out six new Offshore chronographs in turquoise, orange, pink, and light blue right at the start of summer, nobody should be surprised. This is the watch doing exactly what it was built to do.

Here is the breakdown. Six new pieces total. Three at the classic 42mm, and three brand new 37mm models.

The 42s are fresh colorways on a watch we already know, all running the in-house caliber 4404 flyback chrono with that 22k pink gold rotor. There is a titanium version in a busy turquoise, grey, and yellow mix, plus two steel models with orange or pink accents. All three are $42,500.

But the 37mm is the real headline here, and it is the smartest move AP has made with the Offshore in a while. These run the newer 6401 caliber that debuted in the 38mm Royal Oak earlier this year. Two are titanium, which is a first for the Offshore at this size, and one is pink gold.

The titanium turquoise model on the matching rubber strap is the one I would point my clients to. It is 11.5mm thick, smaller, lighter, and it finally makes the Offshore wearable for people who could never pull off the 42. AP’s new CEO has been open about wanting to grow the brand’s female client base from around 20% today toward 45% by 2030, and a 37mm turquoise Offshore on rubber is exactly how you do that. It also just happens to be a perfect summer watch.

The other two 37s climb fast. There is a titanium version with a diamond-set bezel and a pink dial at $45,900, and a full pink gold version with a light blue dial, a gold bezel, and a carat of diamonds at $68,500. That gold piece is a flex and nothing else, and it is going to find its buyer the same week it lands.

Now let me be honest with you, because that is the whole point of writing this. The prices are absurd, and the internet is not being quiet about it. Forty-two thousand five hundred for a steel chronograph is a number that makes people lose their minds, and I understand it. A steel Offshore was 19k not that long ago.

But here is the part the comment section always misses. Nobody buys an Offshore because it is a smart value on paper. You buy it because it is an AP, because it wears like nothing else, and frankly because the boutique probably will not sell you the Royal Oak you actually want until you have bought something else first. That is just how the AP game works in 2026, and these colorful divers are the perfect something else.

So would I tell you to buy one as an investment? No. The Offshore chrono is not a Nautilus and it is not pretending to be. But as a watch to actually wear, on a boat, on vacation, in the sun, on rubber, with zero anxiety about scratching it, it is hard to beat. The turquoise 37 in titanium is one of the most fun watches AP has put out in years, and the orange-accent 42 is the one I would personally reach for.

If any of these speak to you, especially the turquoise 37 or the pink gold, message me. Walking into an AP boutique and asking for one of these cold is not how this works, and you already know that. I can get you in front of the right pieces without the runaround. That is the job.

Get the next one

New writing from the desk. Unsubscribe whenever.